A good pun is its own reword

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Journalists are imaginative people, apparently. They spend hours searching for the perfect, unique way to catch the reader’s attention.

London Lite

londonpaper

But sometimes the ideal pun is just too obvious to ignore, as demonstrated by both the London Lite and thelondonpaper yesterday opting for the same headline regarding the disruption on the West Coast Main Line…

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One Response to “A good pun is its own reword”

  1. Mark Says:

    Do you know the marvellous ‘Book lack in Ongar’ one?

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