Posts Tagged ‘Apple’

Boom Box

August 6, 2009

Apple faced  a burst  of negative PR this week, after an iPod Touch exploded.

Ken Stanborough accidentally dropped his daughter’s iPod: “It made a hissing noise,” he told The Times, “I could feel it getting hotter in my hand, and I thought I could see vapour”. Mr Stanborough rather sensibly hurled the gadget out of the back door: “Within 30 seconds there was a pop, a big puff of smoke and it went 10ft in the air”.

Touchy subject: the offending iPod

Touchy subject: the offending iPod

Interestingly, the media did not attack Apple for the technical problems. And with good reason. For years now, hardly a month has gone by without a news story on someone who was singed, scorched or otherwise lightly toasted by an exploding battery. Unfortunately, the elements that make up our current Lithium Ion batteries are just not very stable and high-speed impacts or extreme heat can tip them over the edge. Despite this the technology is still pretty safe. How many people do you know who have seen their phone or laptop spontaneously explode? It is extremely rare, but when it does happen companies are understandably keen to keep a lid on it.

No surprise then that most of the negative fallout focused on how Apple’s legal team handled the incident: trying to silence the Stanborough family with a non-disclosure agreement in exchange for a refund. That was when then the real fireworks began.

Back to the 90s…or 80s, even?

July 1, 2009

Check out the Walkman! I remember the days when I used to have one of these, and I loved it. It had a metallic blue front panel where the cassette went in, and those old school headphones that went over the head, but were always that little bit too big, even when you did adjust them.  

But the one this boy’s been given is even more retro – I certainly wasn’t alive when those bad boys were around. However – the article on the BBC’s news site did astound and upset me a little. The boy in question, Scott Campbell, said it took him ‘3 days to realise there were two sides to the tape’. 3 days!? I’m not being funny, but bloody hell, isn’t it obvious?
Actually that’s a bit of a rhetorical question, as clearly it’s not obvious to the youth of today. I always thought of myself as a younger generation person [I’m 22] but here I am, being made to feel old by a teenager who has never seen a cassette tape before.
His account – if he is indeed the author (more of that later) – is both funny and nostalgic. I used to love fast forwarding, although not to create a shuffle but to skip to my favourite songs. I never experienced a metal cassettetape, but I strongly believe I would have enjoyed it.
I think his face says it all...

I think his face says it all...


It was most interesting to note, however, the changes to the Walkman “brand” that have occurred through the years. The Walkman brand lives on, but due to the iPod being the be-all-and-end-all of MP3 players, I think we now know it primarily through Sony Ericsson Walkman phones. This in itself is interesting, as it reflects the converged services that mobile phones now offer. Mobile phones are digital cameras, MP3 players, internet browsers – it’s staggering how far technology has come since I listened to tapes on my Walkman. However, the opportunity to reflect on this only really surfaces when we’re provided with a comparison to something more outdated. 

Now – about the authorship – what kind of 13-year old says ‘cumbersome’…??  Or better still – ‘aesthetically pleasing’…? In fact, did a 13-year old even write this? The more I read of this article, the less convinced I am.

My new toy

September 15, 2008

I just wanted to make a really quick observation today, a happy note for a sunny Monday morning…  bought myself a new MacBook this weekend.  Really, I am astounded at the intelligence of technology.  I ordered my new toy over the internet on Friday afternoon, and it turned up on my doorstep on Saturday morning.  If that wasn’t enough it took me a total of only 15 minutes to get it up and running – I was truly amazed at how quick and easy it was!  Apple never fails to please me! 

$1000 iPhone App that does absolutely nothing

August 6, 2008

Is this true? Is this a gimmick, or a nugget of hope that all this talk of an economic downturn is just talk? The latest iPhone application, “I am rich” comes in quite pricey at $999.99 to download, yet it does…


Now, clearly some Apps are better than others (for an excellent App that doesn’t cost a penny, check out our client Shazam on the iPhone). But if I was after “a work of art with no hidden function at all” as “I am rich” purports itself to be, then I’d rather spend the £500 on a signed photo of Orlando Bloom.

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