Posts Tagged ‘iPhone’

You (auto)complete me…

December 6, 2010

 

Technology is a wonderful, helpful thing – with the possible exception of autocorrect software, which seems to be on a mission to try to put the wrong words into our mouths as soon as we let our guard down.

Check out Damn You Autocorrect for a few nuggets of comedy gold…

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Election 2.0

October 9, 2008

If New Labour’s landslide election win in 1997 marked the year parties woke up and recognised the importance of the media, will 2008 be looked back on as the year of new media? – If the flood of buzzwords emanating from both camps in the US presidential race is anything to go by then, yes.

 

Obama’s iPhone application, which turns the device into a political recruiting tool, is the latest example. But putting my initial cynicism aside, it does appear as though the application may actually serve a purpose other than having Apple’s uber-cool brand rub off on the would-be president.

 

 

2008 has demonstrated that YouTube and other video-casting sites have the potential to become the soap boxes of the digital era. Both US parties have been extremely proactive in uploading content to either endorse their candidate or cast doubts over the opponent, even throughout the primaries. Several clips suggesting McCain has more in common with George Dubya than just being a Republican have perhaps been the most influential.

 

I’m sure those of you who regularly check out viral video charts will have noticed how they’ve been dominated by US presidential videos. The sheer volume of these videos has hampered my personal crusade to find the next Star Wars Kid or fat guy falling off a diving board but it is evident that, crucially, these videos are reaching a wide audience, particularly notoriously apathetic younger voters.

30 minutes on the Tube…

September 30, 2008

…can bring up some interesting finds. I enjoy people watching, as does pretty much 100% of the population, and for me one of the best places to do this is on the Tube on my daily half hourly commute into work. It’s for this reason I’ve decided share with you all my foray into the world of 30 minutes on the Tube.

Today’s 30 minutes…’When technology fails’

I often spot people casually whipping out their BlackBerry/iPod etc and then revealing one of a few potential faces. I’ve reduced it down to three basic faces:

Happy: Phone is working and all is right in the world

Surprised: Phone is not working much to owner’s surprise

Angry: Phone is not working and this causes rage in the owner of said gadget.

I witnessed the ‘angry’ face this morning. A businessman, aged about 30 I’d say, pulls out his phone to check his emails/text messages so far for the day. It’s a new phone, very stylish and modern. He tries turning it on – but to no avail. He looks around, and tuts, once, very loudly. He tries taking off the back cover, checking the battery’s in there, and starts muttering, probably some form of expletive under his breath. He tries turning it on again. It’s simply not going to work. And then, out comes the ‘angry’ face. It’s amazing how we rely on technology and mobile phones in particular, and when they fail it’s seen by some, possibly many, as an absolute catastrophe. The ‘happy’ face and ‘surprised’ face weren’t present on the Tube today, maybe they got off before I got on? Either way, they don’t travel as regularly as the ‘angry’ face – especially when mobile phones are involved.

Next time

MP3 players and such-like: musical etiquette on the Tube…

$1000 iPhone App that does absolutely nothing

August 6, 2008

Is this true? Is this a gimmick, or a nugget of hope that all this talk of an economic downturn is just talk? The latest iPhone application, “I am rich” comes in quite pricey at $999.99 to download, yet it does…

…absolutely
nothing.

Now, clearly some Apps are better than others (for an excellent App that doesn’t cost a penny, check out our client Shazam on the iPhone). But if I was after “a work of art with no hidden function at all” as “I am rich” purports itself to be, then I’d rather spend the £500 on a signed photo of Orlando Bloom.


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